A successful post-symphony music party embraces certain essential elements. Add your creativity to these elements to mix up an after event to remember.
Establish the Goals
Part of planning a symphony after party is having a clear vision for why you’re doing it. Usually the goal is to add value to an evening out, which may translate to more ticket sales, but it is sometimes the vehicle for an annual or semi-annual fundraising event instead.
For many symphonic organizations it’s important to try to attract new subscribers, especially younger participants who may then develop a habit –- hopefully a lifelong habit — of attending classical musical events as a social activity. In other words, after events can be mixers with longer-term goals.
Understanding the goals enables you to gear advertising and ticket pricing to match the demographic you’re trying to attract.
Create Your Own Hot Spot
Everybody will be dressed in their best, so whether you are holding the music party at your own or another facility, you will want to present an elegant venue to play and nosh in.
Be prepared for anything! Although holding after parties in hotel or convention rooms is typical, you may end up preparing an unusual venue, such as a wine cellar tasting room or a symphony patron’s home.
In general, look to event fabrics for room-softening powers and luxe look – especially in showcasing the musicians’ area if the location doesn’t have an actual stage.
Theme decorations should harmonize with some aspect of the evening program just as the after-party music does. For example, winter decorations work for a party that follows a Christmas program, Italian event decorations when the works of Italian composers are featured, and so on.
Other themes that work well for after parties are black tie event or city theme – do check for your chosen theme design in invitations and tickets, too. We’re sure you’ll be delighted with the quality and the pricing of our event printing services.
Encourage Memorable Mingling
Attendees will be eager to talk about the symphony program when they first come in. Bring them together with symphony musicians and guest artists over good food and drink.
The hottest party trend right now is the tasting party.
Tasting parties can be about food or drink, with wine sampling being the classic and dessert tasting particularly trendy. Food tastings are as much about “eye candy” presentation as anything else, so carry your elegant theme to the table decorations and consider clear tableware (including petite bowls and cube cups) to show off every beautiful bite.
After Party Inspirations
Large cities like San Francisco and Miami have hosted posh post-concert events for years, and smaller towns across the US are just starting to pick up on this excellent event formula. Don’t let size put you off of the idea; if you’re large enough to support an orchestra, you’re large enough for this type of outreach and what it can mean for the cultural health of the community.